Here are some of my favorite tips for making online income actively and passively as a network marketer!
I utilized Facebook to recruit about 80% of my down line and I want to share some tips on how to be active and passive online to drive your business.
Marketing is not about making money.
Marketing is about utilizing your Facebook to market yourself — not your company, not your product, not your opportunity. It’s a way to leverage your time and to have people start following you.
That’s how I utilized Facebook when I first started. I was a stay at home mom, now I’m running three businesses from my house. When I started, it was just my network marketing business. I quickly grew to a six-figure business within a year because of some of these strategies to actively go out and prospect online, and I also created a lot of curiosity.
My number one tip for creating curiosity, in a passive way, is through your posts. It’s not necessarily saying the company you’re with or the product you’re using.
I know there are some network marketing companies that you have to mention the name of the product, which is fine, but I still wouldn’t mention the company.
When I started on Facebook, I basically put a post out there and I said, “Can you believe in 11 days I dropped 6 pounds, 12 inches, and almost 4% body fat without killing myself at the gym or dieting?” Of course, it got a lot of engagement, because I didn’t say, “I’m taking this product. Check it out.”
45 people reached out to me and asked me what I was doing. Curiosity. Even when I was posting before and after transformations, I kept going with that.
More passive marketing is updating your brand, giving value, giving content. You’ll gain a following through that.
Every time I do a Facebook Live around a recipe or some quick demonstration of what I’m cooking … the engagement is ridiculous.
People know me for healthy living, being into yoga, fitness, all of that. Then I have my business brand, The Freedom Designer, where I’m offering network marketing tips to help network marketers grow their business.
Always update your brand.
You are branding you, not your company.
Share value inside groups. There are a lot of Facebook groups around network marketing.
Develop relationships with other network marketers, other groups and individuals that have the same interests and solutions you’re providing. For me, I might go into health and wellness groups. I’m building relationships with people in that group and adding value.
So, then, what happens?
They’re going to find me outside of the group, friend me and start following me. Then, ask questions to create engagement. That’s a really cool way, as well, for passive marketing. Because I will tell you, it boosts engagement when you ask questions.
Some active ways that you can do it and actually target your market is through reaching out on Facebook to connect and chat.
I use Facebook Messenger a lot. I love it. I love that little record button, because you only have a minute to talk.
It’s just a simple, “Hey, I saw you commented on my post. I’m happy to share more with you. Let me know if you want to chat.”
Sometimes we get so nervous because we want to over complicate the process. Please don’t over complicate it.
It’s just a simple yes or no. Either they are or they’re not.
Make sure you watch my video above for the rest of my tips!!
PS: Don't forget to check out my R.E.B.E.L. intensive if you're ready to take your income to the next level!!